In a surprising move, UFC Hall of Famer Randy Couture has signed a multi-year deal with Spike TV to appear in multiple projects for the cable channel. As part of the agreement with the Viacom property, Couture will also appear in Bellator MMA’s upcoming reality series. SI.com first reported the story earlier today with a press release confirming the move.
Spike TV is expected to announce the deal next Tuesday in Los Angeles, California at press conference featuring Couture and Spike TV president Kevin Kay. The conference is expected to reveal what other ventures the former fighter will be involved in.
SI.com reports that the deal was struck with the UFC legend in December, much to the chagrin of UFC president Dana White. This explains why Couture left the studio analyst role with Fox between the UFC’s December and January shows on the network. Couture is no stranger to disagreement with the UFC, after a contract disagreement lead the two entities to end up in the court system prior to Couture’s subsequent return and eventual retirement with the Zuffa LLC. entity.
The announcement comes on the heels of some vitriolic comments following UFC on Fox 6 from UFC president Dana White towards Spike TV, labeling them “arrogant” for believing they had any hand in the UFC’s rise to popularity.