It appears that Sacha Baron Cohen of “Ali G” and “Borat” fame, has gotten one over on some Arkansas MMA fans who were very obviously not in on a joke that Cohen, portraying his alternate “Burno” personality, had planned at a local “cage fighting” event.

From TheSmokingGun.com:

“Lured by $1 beer and the prospect of “hot chicks” and “hardcore fights,” thousands of Arkansans were duped last month into appearing as extras in comedian Sacha Baron Cohen’s latest staged mayhem. Cohen and his confederates organized cage fighting programs on consecutive days in Texarkana and Fort Smith.

Both cards ended with two male grapplers (one was identified as “Straight Dave” and wore camouflage) tearing each other’s clothes off and, while in underwear, kissing down their opponent’s chest. This man-on-man action triggered Fort Smith fans to throw chairs and beer at the ring, according to one cop present at the city’s Convention Center.”

For those who don’t know:

“Cohen is currently filming a follow-up, of sorts, to his smash 2006 film featuring Borat, his fictional Kazakh journalist. The new film stars another of Cohen’s creations, Bruno, a gay Austrian journalist who favors mesh t-shirts and interviews subjects about fashion and entertainment.”

I’m sure if I were there I would have been pretty steaming as well, but I have to admit I am curious to see how this incident plays out on camera. All in good fun, right?